Industry Experiences
Present
Studio Hafi (Illustration, Branding, Design & Art Direction),
Lasalle College of the Arts (Part-time Lecturer – Creative Direction for Fashion)
Past
Forsman & Bodenfors, WeWork, UBER, Foreign Policy Design Group, Arigin Creative Branding Agency, Equus Brand Consultant
Years in the Creative Industry
10
Clients
AWARE, Asian Civilization Museum, Epigram Books, Ethos Books, Journey East, Malay Heritage Centre, National Gallery Singapore, Formula 1: Singapore Airlines - Singapore Grand Prix, Hermès, Samsung, National Library Singapore, Vans Singapore, Tag Heuer, Peranakan Museum, Vogue Singapore, Grazia, Converse All Stars, Moom Health
Press
Lianhe Zaobao, HerWorld, VICE Asia, The Straits Times, Journey East, L’Officiel Singapore, Monocle Magazine, Men’s Folio, Vogue Singapore, TimeOut Singapore, Girlsclub.Asia, Berita Harian, Sunday Bedding, Vidsee, Wonderwall
Shows / Workshops / Engagements
2024
Jalan Raya
By Zarina Muhammad, in collaboration with local artists (Singapore)
2023
The Unofficial Pasar Malam Experience
Collaboration with Studio29 & Skin+Bone
Pro Series: Zine Design
(Illustrating Recipes with HAFI) Workshop, Library@Orchard
School of Art Design & Media, NTU
Guest speaker IDS Seminar for Year 4 Students
READ! Fest
(Illustrating Local Produce with HAFI) Workshop, National Library Singapore
Batik Inspired Tote Bag Workshop
Vans Singapore
The Joys and Difficulties of Forging an Independent Practice
Guest speaker, Women in Design Week, Lasalle College of the Arts
Pro Series: Zine Design
(Love and Relationship Zines with HAFI) Workshop , Library@Orchard
School of Art Design & Media, NTU
Guest lecturer for year 3 students
Singapore Art Book Fair
Participant
Galaxy Experience Space, Live drawing
Samsung, Singapore
Hermès, Live drawing
Singapore, Liat Towers
2022
Beat of the Race, Mural
Formula 1, Singapore Airlines
Singapore Grand Prix
Floorish, A new interpretation of rugs
Collaboration with Journey East & Feral
Fesyen Forward, Outdoor installation
Malay Heritage Centre, Last Kopek Raya
Textures
The Arts House, Group Show
Veneer and Visage
Supper House, Group Show
Happy House
Singapore Art Week, Group Show
2021
Co-founded SEASONINGS
magazine with Pamelia Chia (Singapore Noodles)
2020
Good Dates Bad Dates
Solo exhibition, Practice Practice, Singapore
2019
Youth Innovative Design Festival
Group exhibition showcasing Multiple Identities of a Face
Kaohsiung, Taiwan
2015
Lasalle College of the Arts
Invited to speak to BA Level 2 students regarding the study of Masks
Singapore March!
Participated in a group exhibition in line with SG50 at the National Library
Education
2011 – 2015
Nanyang Technological University, School of Art, Design & Media
Bachelor of Fine Arts (Hons) in Visual Communication
Minor in Art History (Southeast Asian Art),
awarded the Dean's List for academic year 2014/2015
2006 – 2009
Singapore Polytechnic
School of Design
Diploma in Creative Media Design
Awarded the Goh Chok Tong Youth Promise Award Scholarship
for young talents in the art and design field in 2007.
Present
Studio Hafi (Illustration, Branding, Design & Art Direction),
Lasalle College of the Arts (Part-time Lecturer – Creative Direction for Fashion)
Past
Forsman & Bodenfors, WeWork, UBER, Foreign Policy Design Group, Arigin Creative Branding Agency, Equus Brand Consultant
Years in the Creative Industry
10
Clients
AWARE, Asian Civilization Museum, Epigram Books, Ethos Books, Journey East, Malay Heritage Centre, National Gallery Singapore, Formula 1: Singapore Airlines - Singapore Grand Prix, Hermès, Samsung, National Library Singapore, Vans Singapore, Tag Heuer, Peranakan Museum, Vogue Singapore, Grazia, Converse All Stars, Moom Health
Press
Lianhe Zaobao, HerWorld, VICE Asia, The Straits Times, Journey East, L’Officiel Singapore, Monocle Magazine, Men’s Folio, Vogue Singapore, TimeOut Singapore, Girlsclub.Asia, Berita Harian, Sunday Bedding, Vidsee, Wonderwall
Shows / Workshops / Engagements
2024
Jalan Raya
By Zarina Muhammad, in collaboration with local artists (Singapore)
2023
The Unofficial Pasar Malam Experience
Collaboration with Studio29 & Skin+Bone
Pro Series: Zine Design
(Illustrating Recipes with HAFI) Workshop, Library@Orchard
School of Art Design & Media, NTU
Guest speaker IDS Seminar for Year 4 Students
READ! Fest
(Illustrating Local Produce with HAFI) Workshop, National Library Singapore
Batik Inspired Tote Bag Workshop
Vans Singapore
The Joys and Difficulties of Forging an Independent Practice
Guest speaker, Women in Design Week, Lasalle College of the Arts
Pro Series: Zine Design
(Love and Relationship Zines with HAFI) Workshop , Library@Orchard
School of Art Design & Media, NTU
Guest lecturer for year 3 students
Singapore Art Book Fair
Participant
Galaxy Experience Space, Live drawing
Samsung, Singapore
Hermès, Live drawing
Singapore, Liat Towers
2022
Beat of the Race, Mural
Formula 1, Singapore Airlines
Singapore Grand Prix
Floorish, A new interpretation of rugs
Collaboration with Journey East & Feral
Fesyen Forward, Outdoor installation
Malay Heritage Centre, Last Kopek Raya
Textures
The Arts House, Group Show
Veneer and Visage
Supper House, Group Show
Happy House
Singapore Art Week, Group Show
2021
Co-founded SEASONINGS
magazine with Pamelia Chia (Singapore Noodles)
2020
Good Dates Bad Dates
Solo exhibition, Practice Practice, Singapore
2019
Youth Innovative Design Festival
Group exhibition showcasing Multiple Identities of a Face
Kaohsiung, Taiwan
2015
Lasalle College of the Arts
Invited to speak to BA Level 2 students regarding the study of Masks
Singapore March!
Participated in a group exhibition in line with SG50 at the National Library
Education
2011 – 2015
Nanyang Technological University, School of Art, Design & Media
Bachelor of Fine Arts (Hons) in Visual Communication
Minor in Art History (Southeast Asian Art),
awarded the Dean's List for academic year 2014/2015
2006 – 2009
Singapore Polytechnic
School of Design
Diploma in Creative Media Design
Awarded the Goh Chok Tong Youth Promise Award Scholarship
for young talents in the art and design field in 2007.